Getting into the Nitty Gritty

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What a session! You can now access the recording of this fascinating and wide ranging Marketing Q&A conversation. In both video & audio-only formats, the questions included:

  • Promoting Trauma Discharge Massage - including getting clear on what you do, and don't, want to offer
  • Does discounting work? - plus working out your pricing (for more on pricing, check out the Pricing Workshop in the Association members area)
  • How can I encourage people to have Massage? - the role of meeting clients where they are, and using clothed work
  • How can I find the right language to describe my therapy? - in this case, a very new therapy! Practical suggestions especially for people who don't like writing
  • Who can use the NO HANDS brand and materials? - plus favourite resources
  • What email marketing platform would be best for me? - pros and cons of different tools

This isn't "just another checklist-for-marketing" - personalised to the people on the call and touching on a very wide range of issues (from the mechanics of marketing to your own personal motivations), there are lessons in here for everyone.  

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